Justin Casselle is a writer+director hailing from the Midwest. With an extensive background in production, advertising, and narrative filmmaking, Justin brings with him a unique blend of storytelling prowess, a desire for collaboration, and strong creative direction to any project in which he’s involved.

His portfolio as a former agency producer spans brands such as McDonald’s, Jeep, Nintendo and celebrities such as Mindy Kaling. As a director, his career includes pioneering work for PETA, transformative campaigns for Pearl Milling Company (formerly known as Aunt Jemima), a mental health-focused digital series with several premiere NBA players, and work with celebrities like Marsai Martin, Chance the Rapper, and Victor Cruz.

Justin’s work has graced television screens, digital platforms, and social media, capturing audiences with its blend of humor and heart, social insight, and his ability to connect with those often deemed larger than life. On set, Justin is committed to maintaining a sense of collaboration and fun. And not only is he committed to fostering inclusivity and equality, ensuring that all voices are heard and valued — but also to ensuring there is a well-stocked craft service table.

“I just want to make cool stuff with good people. The rest, we can figure out together.”